Crisis communication & Litigation PR
Crises can occur unexpectedly or also sometimes with warning signs. Generally speaking, they occur suddenly, immediately creating chaos and placing the organisation concerned in an exceptional situation.
We will get involved both in anticipation and in response, as quickly as possible to avoid or at least minimise the risk of damage to the organisation’s image.
Preparing
your crisis communication
A crisis can be over in a matter of days, or last for several weeks or even months. They always arouse keen public interest. The organisation concerned is then forced to take decisions and measures under intense pressure. In the event of a crisis, the media, the authorities and stakeholders demand a position and force those in charge to react quickly.
Crises can have far-reaching consequences for the organisation (damage to its image, loss of credibility and trust, or even threat to its very existence) and require swift, carefully considered action. That’s why successful crisis management depends very much on how well prepared an organisation is and how effectively it acts in the storm.
It is important to have a crisis communication guide. This document will contain practical guidelines, processes and checklists to ensure that the organisation is prepared to act professionally in the event of a crisis and, in the best-case scenario, to avoid any crisis at all.
Litigation PR
or reputation management in the event of litigation
Litigation PR is the term applied to communication measures put in place as part of legal proceedings with the aim of preserving the reputation and image of the person or organisation represented.
A positive result in the court of law can be superseded by a defeat in the court of public opinion. Specific communication measures that evolve and are adapted according to events will need to be developed to mitigate the overall impact.