branding
Branding goes far beyond a logo and a style guide. We design and create complete brand identities that reflect our clients’ DNA, using a range of visual and editorial elements. The identity is defined according to the brand platform or following a strategic analysis. We are involved at every stage brand’s life: naming, creation or overhaul of the brand identity, registration, design and implementation of communication tools.
Gaining
brand recognition
The use of strong and differentiating codes is essential in branding. This enables audiences to recognise and rapidly adopt the brand. The use of these codes is harmonised across all communication tools to convey a powerful and consistent image.
Conveying
messages
There are many ways of conveying messages. Branding is one of them. Among elements that can support your communication actions and renew your visibility are the use of colour palettes, slogans and specific typographies.
Reaching
uniqueness
Branding is an essential asset when it comes to launching a product or service, expanding or relaunching your market or establishing yourself in a highly competitive sector. It is also necessary in the context of a particular event or when communicating for a public figure (personal branding).
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